Business Development Cannot Be Underrated: Zulaiha Abdullah of Divaloper
The founder of Divaloper, Zulaiha Abdullah, has emphasized the critical importance of business development, highlighting that many entrepreneurs neglect to fully develop their business ideas before launching into the market.
In an exclusive interview with DTC Official Gh during the recent Business Development Training organized by Divaloper and sponsored by the KGL Foundation, Zulaiha stressed, “There are people running businesses who have no idea who their competitors are, lack vision and mission statements, and are unaware of their customer base. Some don’t have a clear financial management strategy, so we’ve initiated this training to help young entrepreneurs overcome these challenges.”
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The training, aimed at equipping participants with essential business skills, featured expert facilitators covering critical topics such as the Business Model Canvas, Financial Planning, and Digital Integration. Esteemed speakers included Isaac Sessi, Mubarak Sumaila, and Ruth Nduta, who each shared their expertise on these key subjects.
Zulaiha also expressed deep gratitude to the KGL Foundation for their support, noting that their resources and financial backing made it possible to extend the training to girls in technology. This initiative seeks to address the gender imbalance in the tech space by empowering more young women with the skills needed to thrive in the industry.
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Addressing the barriers preventing young women from entering the tech field, Zulaiha pointed to a lack of mentorship and career development opportunities. She discussed strategies for making technology more attractive to young females, urging industry leaders to create more accessible pathways for women in tech.
Click HERE to watch the full Interview
To explore more of her insights, watch the full interview, where she discusses the career opportunities available in the tech sector for aspiring entrepreneurs and young professionals.